The application of AI helps enterprises in the foreign trade market to go global and Linhai Donghong participated in the pre-exhibition training organized by experts in the industry to develop new markets in the foreign trade business

Nearly a year before the next trade event in Dubai, in 2025, Messe Frankfurt, one of the most famous domestic companies providing enterprise services, organized a training session with the participation of industry professionals and an emphasis on the topic of AI and how the foreign trade enterprises can increase their global presence by using AI and offering high-quality services. Many representatives of companies which would take part in the Dubai exhibition took part in the event.

Within the training, the professional team of Messe Frankfurt could offer the participants a detailed picture of the most up-to-date technologies in the field of artificial intelligence in the foreign trade industry and how to use digital tools to make the process of expanding as efficient and effective as possible.

Cui Yuliang, a professional foreign trade consultant said, "Entering global markets is not considered a quick have-a-party activity, it involves the preparation and careful strategizing." Business empowerment with AI will allow engaging in accurate market analysis, streamlining on products and marketing, as well as enhancing customer conversion rates. Moreover, the cloud-based integrated solutions can make it more effective to manage the overseas operations and to minimize the operations expenditures."

The training also included success stories of enterprises that have managed to spread in the foreign markets effectively providing the participants with important remarks on the peculiarities and peculiarities of foreign markets and practical methods of the foreign expansion of their own business.

As a Messe Frankfurt representative said, through this training, the exhibitors hope they will be armed with actionable knowledge and tools to record an exceptional performance in the Dubai exhibition. Going forward, we will continue with the development of foreign trade services sector and offer professional and effective digital solutions to enable more businesses to develop globally.

The training of our company was very enlightening to its attendants who found it as refreshing and full of good takeaways. The session offered new insights and approaches in managing the changing environment of the so-called AI-driven foreign trade, which our staff can use in new tasks.