CTM Client Factory Visit: Co-Creating Market-Aligned Holiday Lighting Solutions

Recently, we were honored to host a visit from our valued partner CTM. As an OEM/ODM factory with over 20 years of expertise in festive decorative lights, every client deep-dive is an opportunity to refine our products and align with market needs.

Inspiration in the Themed Showroom​ 

Upon arrival, the CTM team explored our meticulously curated themed showroom, divided into zones for major holidays (Christmas, Halloween, New Year’s, etc.). The space blends classic motif lights with innovative ambient designs, each labeled with performance metrics like “Top Seller” and “Custom Case Study.” The CTM team showed particular interest in our 2025 new design area, where prototypes focused on solving end-customer pain points (e.g., adaptability, durability) sparked lively discussion.

A "Data + Design" Dialogue with CEO Mr. Chen​ 

Next, the CTM lead engaged in an in-depth discussion with our CEO, Mr. Chen. Anchored in CTM’s 2023 sales data​ (highlighting repurchase rates and regional growth trends), we focused on three collaborative priorities:

• Quality Upgrades: Addressing market-specific demands (e.g., eye-care lighting for Europe) through component enhancements.
• Design Iteration: Refining structural solutions (e.g., packaging, portability) based on CTM’s feedback on product handling.
• Market Foresight: Aligning on 2025 trends (eco-materials, smart features) to co-develop pilot products that balance innovation and commercial viability.

Partnership Beyond Orders: A Long-Term Win-Win​ 

“You don’t just understand production—you understand the market,” the CTM team remarked upon leaving. This is our mission: leveraging OEM/ODM capabilities and deep client insights to create holiday products that “sell well and retain customers.”

We look forward to more such “co-creation journeys” with partners: from showroom inspiration to data-driven design optimization, and joint market expansion.